DMM.com LLC(合同会社DMM.com) is a Japan-based electronic commerce and Internet company with a diversified group of businesses that includes online shopping, eikaiwa, and video on demand service. The company manages DMM.com, an online entertainment site that allows users to purchase goods and services like e-books, games, mainstream DVD releases, and 3D printing. As of February 2024, DMM.com had over 45 million registered users.

Outline

DMM.com's core business areas include online shopping, rental service and video on demand service. Rental services cover products from CD/DVD to clothes and house wares. Another key business of the company, video on demand service, offers a selection of anime, movies, drama and other online streaming options. Other services provided include solar panel services, charity auctions, online games, online English education service, and 3D printing. Its subsidiary company DMM.com Securities provides forex service to individual investors.

Milestones

1999

2002

  • Relocation of headquarter from Shibuya to Ebisu
  • Launched of corporate website – “DMM” with provision of online shopping and video on demand service

2003

  • Renamed the website as “DMM.com” and launched DVD rental service in April
  • Established the site “DMM.com” for video on demand service, online games and e-books on 4 July

2004

2005

  • Extended the products for rental service to CD and comic

2006

  • Aired the first TV commercial
  • The company reached 500,000 members in March

2007

  • The company further grew over 1 million members in June

2008

  • Released DMM.TV service in July

2009

  • Debuted monthly subscription video streaming service for AKB48 LIVE!! ON DEMAND in February
  • Acquired SVC Securities (Predecessor of DMM.com Securities) and entered the forex industry in March
  • Established DMMFX in July
  • DMM.TV for Blu-ray Disc service in August

2010

  • Further extended the products for rental service to fashion and varieties of goods
  • Launched DMM point auction service on 3 August
  • Started DMM coupon service on 1 December

2011

  • Renamed Digital Media Mart Co., Ltd. as DMM.com Co., Ltd. on 1 February
  • Launched online game service for feature phone in November

2012

2013

  • Established online English education service in May
  • Launched the printing centre in Japan and started 3D printing service in July

2014

  • Launched VR video streaming service in November, a service which allows user to watch video with 360 degrees panorama
  • Established DMM mobile, the MVNO service in December

2015

  • Started DMM.make ROBOTS service in January
  • Launched DMM.make cloud sourcing service in February

2016

2017

2021

2023

  • Launches CUE, an anime studio headed by Rui Kuroki.

2024

  • Changed the video codec of DMM.TV to AV1 from H.264 in July

DMM Games

External links

  • (İn Japanese)