A Robinson list is an opt-out list of people who do not wish to receive marketing transmissions. The marketing can be via e-mail, postal mail, telephone, or fax. In each case, contact details will be placed on a blacklist. The name is derived from Robinson Crusoe, a fictional character shipwrecked and stranded for years on a remote island.

Examples

CountryOrganizationNameExcludesReference
BelgiumBelgian Association of MarketingRobinson list
United KingdomData & Marketing AssociationTelephone Preference ServicePhone
Mailing Preference Service (The MPS list)Mail
CanadaCanadian Radio-television and Telecommunications CommissionNational Do Not Call ListPhone
Canada PostConsumers' Choice programMail (unaddressed)
Addressed advertising reductionMail (addressed)
FinlandData & Marketing Association of FinlandMailing and telephone preference servicesMail, Phone
FranceListe orange "Orange List"
ItalyFondazione Ugo BordoniRegistro Pubblico delle Opposizioni "Public Registry of Oppositions"
SpainAsociación Española de Economía DigitalRobinson list
SwedenNIX-TelefonNIX-registret "The NIX registry"Phone
United StatesFederal Trade CommissionNational Do Not Call RegistryPhone
AustraliaAustralian Communications and Media AuthorityDo Not Call RegisterPhone
New ZealandThe Marketing AssociationNew Zealand Name Removal ServiceMail, Phone
SingaporePersonal Data Protection CommissionDo Not Call RegistryPhone

See also

External links