Miss Samoa

Miss Samoa is the national beauty pageant of Samoa, established in 1986. The competition is overseen by the (formerly the Samoa Visitors Bureau) and is held annually as part of the , one of Samoa’s largest cultural events. The winner serves as a cultural ambassador for Samoa, promoting the country both regionally and internationally throughout her reign, and traditionally goes on to compete in the Miss Pacific Islands pageant.

History

The Miss Samoa pageant was established and administered by the Samoa Visitors Association in late 1986 and handed over to the Samoa Visitors Bureau in 1996. The pageant was created in conjunction with tourism and has remained under its authority ever since. In 1987 the first Miss Samoa was crowned she was Ursula Elizabeth Curry who went on to represent Samoa in the first ever Miss South Pacific Pageant (name changed 2015 to Miss Pacific Islands). As years followed the winner of Miss Samoa under the guidance of the Samoan Tourism Authority went on to compete in the Miss South Pacific Pageant. In 1996 Verona Ah Ching made history being the first Miss Samoa to ever be crowned Miss South Pacific.

The Miss Samoa Pageant is an annual event dedicated to supporting opportunities for young Samoan women. The winner of pageant is given the opportunity to promote Samoa regionally and internationally as the face of Samoa and work as a national ambassador during her year reign, as of 2000 the Miss Samoa Pageant has been the finale of the annual Teuila Festival. In 2018 it was announced for the first time in the 32-year history of the pageant it will be held and hosted in the big island of Savai’i later that year Sonia Piva was crowned Miss Samoa 2018 making history being the first and only winner to be crowned in Savai’i.

In a history making decision by Samoa Tourism Authority the owners of the Miss Samoa Pageant, it was announced that there will be no the Miss Samoa Pageant for the year of 2020 due to the coronavirus pandemic months before the scheduled Miss Samoa 2020 pageant in September.

The Miss Samoa Pageant provides opportunities for young Samoan women to serve as national representatives. The titleholder works with the Samoa Tourism Authority to promote Samoan culture, heritage, and tourism at both local and international levels.

Titleholders

Miss Samoa

Before 1997 Samoa named Western Samoa and debuted at Miss World in 1977, Miss Universe in 1981, and Miss Pacific Islands in 1993 (or previously, Miss South Pacific).

Samoa at international pageants

Miss Universe Samoa

• : Declared as Winner
• : Ended as runner-up or top 5/6 qualification
• : Ended as one of the finalists or semi-finalists
• : Ended as special awards winner

On occasion, when the winner does not qualify (due to age) for either contest, a runner-up is sent.

Miss Samoa Regional Pageant Winners

Winner of Miss Samoa Regional Pageant from outside of Samoa such as Miss Samoa New Zealand, Miss Samoa Australia, Miss Samoa Victoria, Miss Samoa New South Wales and Miss Samoa USA.

Color keys

• : Declared as Winner
• : Ended as runner-up or Top 5/6 qualification
• : Ended as one of the Finalists
• : Ended as one of the Semi-finalists
• : Ended as special awards winner

Titleholders

Color keys

• : Declared as Miss South Pacific/Miss Pacific Islands Winner
• : Ended as runner-up or Top 5/6 qualification
• : Ended as one of the Finalists
• : Ended as one of the Semi-finalists
• : Ended as special awards winner

Samoa Pageants Representatives

List of Samoan women who have represented Samoa during International and Regional Pageants.

Color keys

• : Declared as Winner
• : Ended as runner-up or Top 5/6 qualification
• : Ended as one of the Finalists
• : Ended as one of the Semi-finalists
• : Ended as special awards winner

External links